River Cruising Supplier

The Viking Difference

Destination focused. Culturally enriching. Carefully curated.



At Viking, we believe in offering your clients extraordinarily well-designed cruises that bring them closer to the cultures of the world.



Created for discerning travelers like your clients.



Designed to get them closer to their destination with large, expansive windows, and the ability to dock in the heart of small towns.



Award-winning, state-of-the art ships.



Every room is beautiful and functional, quiet and filled with light.



Viking’s patented design allows for more variety than other ships.



The most al fresco dining on the rivers, featuring regional cuisine and always available American classics.



Genuine warmth and thoughtful attention from our Swiss-trained, English-speaking staff.



Immersive experiences on shore and on board, with an included excursion in every port.



Brings your clients Local Life, Working World and Privileged Access.



Viking built the river cruising category—and we offer the best experience with everything your clients need included plus the ability to customize.



Viking Inclusive Cruising covers onboard meals, lectures, shore excursions and more



Created for discerning travelers like you, with true explorer spirits



should be so much more than just a trip—it should be a doorway to cultural insight and personal enrichment. That’s why our cruise itineraries are designed to help your clients explore the most intimate nuances of their destination: its food, culture, countryside and customs.


BEFORE your clients travel, we provide them with materials to help them plan and anticipate their journey, from filmographies that inspire wanderlust to recommended reading that informs and enlightens.


ASHORE, your clients might accompany the ship’s chef on a trip to a local market; step behind the scenes at a famous theater company; visit a glassblower’s workshop; or view private collections and hidden vaults at world-class museums.


ONBOARD activities are also designed for the thinking traveler seeking enrichment and renewal. That’s why we offer world-class lectures on history and art, cooking demonstrations, restaurant menus inspired by local cuisine and other opportunities to share the region’s culture with your clients.


CLIENTS CONNECT with fellow travelers aboard our ships, designed with a comfortable intimacy to encourage lifelong friendships and an ease of discovery that unfold with the leisurely pace of the river. By journey’s end, our aim is to help your clients feel more connected—to their newfound friends and their destinations.



Designed to get your clients closer to their destination with large, expansive windows, and the ability to dock in the heart of small towns.


THE BEST WAY TO IMMERSE in new cultures is to explore the world by river. That’s why we designed elegant, intimate ships with all the amenities of a fine hotel. Our ships gently carry your clients to the world’s greatest cities, deliver them to the center of charming towns and villages and connect them to their destination in ways that enrich and delight.


IT’S PURE PLEASURE TO TRAVEL WITH SUCH EASE . . .  to unpack just once and relax to an ever-changing canvas of breathtaking landscapes . . . to dock in the center of town and stroll off to begin your exploration. Viking puts the Danube, Rhine, Seine, Yangtze, Portugal’s Douro and many other rivers right outside your clients’ door, revealing the true character of each region through their historic waterways.


THE DESIGN OF OUR SHIPS ENHANCES YOUR CLIENTS’ JOURNEY Inventive and innovative, our Viking Longships® have set a new standard in river cruising, expertly crafted to bring the outside in, so their destination is always within reach. With the most al fresco dining options on the rivers and vast windows that bathe the interiors in sunshine, your clients can enjoy the fresh air, natural light and exhilaration of the outdoors.


Because we own and operate our ships, no detail escapes our attention. It’s what sets us apart. And we never forget that looking after your clients is how we became the world’s leading river cruise line. Book us, and learn why your clients will return again and again. And why we have consistently been the most awarded cruise line worldwide.



Award-winning, state-of-the art sister ships.


Since their launch, the Viking Longships have received acclaim for their innovative design, outstanding quality and state-of-the-art engineering. In an unprecedented move, Cruise Critic editors recognized the entire Viking Longships fleet as the year’s “Best River Cruise Ship,” marking the first time this award has been presented to an entire class of ship. And, the Viking Longships topped Condé Nast Traveler’s 2014 Readers’ Poll for “Best River Cruise Ships.”


2 Explorer Suites 

Feature 445 square feet, separate sleeping and sitting rooms and a private wraparound veranda with 270° views.


Energy-Efficient Hybrid Engines

Reduce vibrations for a remarkably smooth ride with no motion sickness.


Solar Panels
Help make our ships the greenest on the rivers.


Organic Herb Garden 

A delightful green space that enhances cuisine with fresh, just-picked flavor.


The Restaurant

Your clients will enjoy always available American classics, regional cuisine and personalized service in an elegant setting.


Viking Lounge

Your clients can listen to tunes from a baby grand piano while comparing notes about the day’s adventures with new friends.



Our soaring lobby, awash in light, where our onboard Viking Concierge can help your clients customize their explorations ashore.



Read up on your next destination with our thoughtfully curated book collection.


Floor-to-Ceiling Windows 

Maximize natural light and create a light, airy ambiance.


7 Veranda Suites

Feature 275 square feet on the Upper Deck, sleeping quarters with French balcony and sitting area with full veranda.


39 Full-Size Veranda Staterooms

22 Staterooms with French balconies

The largest deluxe staterooms afloat on Europe’s rivers.


Walking Track

The perfect place for exercise and taking in fresh air.


Sun Deck 

Relax outdoors, in the sunshine or under an umbrella, and watch the ever-changing panoramas.


Viking Bar

Your clients can enjoy a drink or a coffee and settle in to see the beautiful scenery.


Aquavit Terrace

Your clients can dine al fresco on a glorious outdoor seating area on the bow of the ship.



Every room is beautiful and functional, quiet and filled with light.


VIKING HAS FINE-TUNED THE ART OF EXPLORING THE WORLD in understated elegance. Our ships have been thoughtfully engineered by experienced nautical architects to help your clients connect with the destination in every way. Graceful rooms were designed for their comfort and serenity, and light-filled spaces inspire and refresh them throughout their journey.


WE’VE DESIGNED OUR SHIPS DOWN TO THE MOST MINUTE DETAIL—from the light and airy Atrium, our soaring lobby that rivals those of the finest hotels, to the quiet corner of the Library, a perfect place to read up on the destination. In the sun-filled Viking Lounge, portions of the floor-to-ceiling windows roll away to bring fresh air in. Your clients can step over the threshold, and experience the Aquavit Terrace®. This glorious outdoor seating area at the bow of the ship provides the most al fresco dining on the rivers.


Top deck, relax on the Sun Deck while you take in 360° views. Exercise en plein air on our walking track. Enjoy the fragrances of our onboard herb garden, harvested daily by our onboard chef.
“The enormous Explorer Suite has all the perks of a luxury hotel room.”




The first-ever true suites on European river ships


THE ULTIMATE IN LAVISH COMFORT. Because of our exclusive, patented corridor design, Viking Longships offer river cruising’s first-ever true suites, each with TWO FULL-SIZE ROOMS. These outstanding spaces are the largest suites on Europe’s rivers and provide commanding views, making our innovative Viking Longships the most desirable way to see the world’s great waterways. As your clients gaze upon sweeping river views from the privacy of your elegant suite, the charming windmills of Holland, hillside castles of Germany, or lush vineyards of Austria’s Wachau Valley seem close enough to touch.


OUR EXPLORER SUITE. Invite your clients to enjoy the 445 square feet of space, separate sleeping and sitting rooms and a wraparound balcony with an astonishing 270° view. The Upper Deck VERANDA SUITE features 275 square feet, a French balcony in the sleeping quarters and a full-size veranda in the separate sitting area. You’ll also enjoy:



The most al fresco dining on the rivers, featuring regional cuisine and always available American classics.


WITH VIKING, CUISINE AND WINE ARE PART OF THE JOURNEY. Both engage your senses and open a window to the traditions and essence of a place. Our highly trained chefs are passionate about food and committed to providing an enriching culinary experience, whether you’re savoring local specialties or American classics. And our ships’ dining areas are the ideal setting for hospitable, attentive and personalized service.


Much of the joy of travel lies in sampling the fresh fare and regional cuisine that bring your destination to life. Locally sourced ingredients—Provençal lemons, Hungarian paprika and dill from the onboard herb garden—inspire our chefs to create authentic regional dishes. Our extensive complimentary wine list enhances your clients’ meal and features a vintage created by Viking’s own vintner.


Viking’s signature “Taste of …” events introduce your clients to the food and drink of the region. Our “Taste of Germany,” for instance, features pretzels and sweet mustard, bratwurst and Kölsch. It’s the perfect opportunity to mingle with fellow guests and sample the flavors of local culture.


CLIENTS ENJOY A BOUNTY OF CHOICES in both food selection and dining venue. Greet the morning with a croissant and cappuccino on deck, or begin your day with a sumptuous buffet breakfast. Have a casual lunch or dinner al fresco on the Aquavit Terrace, our outdoor dining area at the bow of the ship, or join friends in the Restaurant. Open seating allows your clients to dine with the same guests every evening or meet someone new each day.



Genuine warmth and thoughtful attention 



Our knowledgeable, experienced Swiss management oversees your clients’ entire onboard experience and handpicks each member of our onboard team. Rigorous training and inspiring leadership make Viking the employer of choice, which allows us to select the very best people to care for your clients, from stateroom stewards to the Captain.



Will a waiter learn your clients’ favorite wine? Is it possible for members of the ship’s crew to feel like close friends? Yes, if those individuals work for Viking. When you have the best people, you have the best service—and Viking has both. Our English-speaking staff is trained to the highest standards. These loyal members of the Viking family return year after year.



At Viking, we have almost 4,000 of our own staff worldwide, all devoted to making your clients’ onboard stay the most memorable possible. We are so confident we will exceed your clients’ expectations that we are the only cruise line to guarantee its award-winning service. See our website for details.



Viking built the river cruising category—and we offer the best experience, with all your clients need included plus the ability to customize. 


When your clients travel with Viking, we make sure that there are no surprises or hidden fees. The price your clients pay covers just about everything—port charges, Wi-Fi, meals, lectures, activities and shore excursions—plus hotel accommodations on cruisetours. What do all these extras add up to?


Included in your clients’ fare:

  • ONE SHORE EXCURSION in each port of

call, led by a knowledgeable local guide

  • ALL ONBOARD MEALS, featuring regional specialties made with locally sourced ingredients and always available American classics
  • WINE, BEER & SODAS with onboard lunch and dinner service
  • SPECIALTY COFFEES & TEAS available 24 hours
  • BOTTLED WATER replenished daily
  • INTERNET/WI-FI so you can remain connected
  • FIRST-CLASS HOTELS for overnight stays during our cruisetour programs and pre & post cruise extension packages
  • IN-ROOM INFOTAINMENT SYSTEM features movies on demand, plus CNBC, CNN, National Geographic and more
  • TAXES—no nickel and diming



Viking remains the best choice in river cruising for Travel Agents 

Booking Viking has its advantages. See what sets us apart:


NCFs with Viking
Viking values you and your sales efforts. That is why we were the first and are still the only river cruise line to offer No NCFs (Non Commissionable Fees) so you earn commission on every aspect of your clients’ bookings. This includes cruise, air, port charges and gift orders.  Agents are regularly compensated more than $2,265 per Grand European Tour booking and $1,600 per Viking Longship booking.


Our Award-Winning Viking Travel Agent Academy helps you master what you need to succeed
We are proud to announce the completion of our Viking Travel Agent Academy, which gives you the tools for success. As the most comprehensive river cruise specialist program in the industry, you can specialize in the entire Viking River Cruises product line and earn the title of Viking Master River Cruise Expert. And, with the addition of our new Master River Cruise Expert course, you can learn valuable river cruise sales tips like how to create a successful marketing plan, sell the products that earn you the most commission, qualify your clientele and plan events and cruise nights that generate more interest and business. Just visit vikingrivercruises.com/agents to get started.


Our marketing tools help you maximize your profits
Our dedicated Travel Agent Website and online booking capabilities help you book your clients quickly and easily online. Additionally, our customizable marketing materials are available so your clients contact you directly to make a reservation.


Our award-winning sales team is here to support your selling efforts

Our dedicated sales team is committed to you and your success. Our Directors of Business Development are located throughout the US and Canada with product knowledge and expertise to give you the help you need to grow your business.

At Viking, we recognize the support we get from agents like you is essential to our business and we want to provide you with everything you need to grow. We are committed to giving you more resources than ever before so you can run a successful river cruise business with everything you need to make sales and drive repeat Viking business. Please visit vikingrivercruises.com/agents to learn more.