G Adventures Announces New Location for GX 2026

Cambodia selected as new GX host to highlight the power of community tourism where it’s needed most

 

January 27, 2026 – G Adventures is excited to reveal Cambodia as the new host for its 2026 GX Summit, taking place this September. Having originally been set to take place in Morocco, the decision to change location reflects GX’s core mission to use travel as a force for good by supporting destinations where community tourism can have the greatest positive impact.

 

“GX is so much more than a conference,” said Bruce Poon Tip, founder of G Adventures. “It’s about celebrating the power of travel done right, in destinations where our global community can help drive real, positive change. Morocco has enjoyed significant tourism success in recent years while Cambodia, despite being a spectacular and safe destination, has faced challenges following regional unrest, which impacts the livelihoods of local people.”  

 

Now in its fourth year, GX brings together a global community of travel agents, partners, media, content creators, travelers, industry leaders and G Adventures staff to experience firsthand how community tourism supports livelihoods, preserves culture, and creates long-term economic opportunity. Hosting GX in Cambodia aligns with that vision, placing the spotlight on a destination where tourism recovery can directly benefit local people.

 

The move continues a clear pattern in GX’s history. Over the past three years, the summit has been intentionally hosted in destinations navigating recovery and renewal, including Peru following civil unrest, India as it slowly rebounded from the pandemic, and Jordan, which saw a 186% increase in G Adventures passengers after GX took place there in September 2025.

 

“Looking back, the impact is undeniable,” added Bruce Poon Tip. “GX doesn’t just talk about community tourism, it helps to activate it. I couldn’t be more excited for Cambodia to be the next chapter in that story and I want to personally thank the Moroccan Tourism Board for their support and belief in the vision of GX.”

 

GX Cambodia will take place from September 23 to 28 and will celebrate the destination’s rich history and culture exploring both Phnom Penh and Siem Reap, while offering attendees the opportunity to meet local communities and visit inspiring projects firsthand.

 

About G Adventures

G Adventures isn’t just a travel company, we’re a movement. Since 1990, when social entrepreneur Bruce Poon Tip set out to change the way people see the world, we’ve been leading the way in community tourism and small-group adventure travel. With more than 1,000 life-changing trips in 100 countries across all seven continents, we help travelers connect deeply with local people, cultures, landscapes and wildlife, all while having a blast.

 

But it doesn’t stop there. With us, travel is about passion, purpose, and making a difference. Our ‘G for Good’ social impact commitments ensure every journey supports local communities, with over 130 community tourism projects powered by our non-profit partner, Planeterra, and our industry-first Ripple Score™, which tracks how much of our travelers’ money stays local. And through our Trees for Days initiative, we’ve planted over 5 million trees (and counting), one for every traveler, every day they are on trip with us, helping communities and the planet to thrive together.

 

At G Adventures, we believe in changing lives through travel, and not just for the traveler. Our unique company culture fuels a global community that transcends borders, connecting people with purpose and spreading joy, curiosity, and humanity in everything we do. We’re not just about seeing the world, we’re about making it better, together.

 

Learn more and join the movement at www.gadventures.com.