All Inclusive Resort Press Releases

AMRewards Celebrates Its Third Birthday

AMRewards launches special promotion to celebrate the program’s anniversary
along with record-breaking milestones



NEWTOWN SQUARE, PA. – Sept. 25, 2017 – AMResorts®, a subsidiary of Apple Leisure Group, announces the three-year anniversary and 30,000 registered agent milestone forAMRewards, the hotel company’s robust travel agent loyalty program. To celebrate, AMRewards has launched a special promotion through the end of 2017.


The “AMRewards Turns 3” promotion allows registered agents the opportunity to win 3,000 bonus points per day from Sept. 25 – Dec. 22, 2017, when they enter bookings for any of AMResorts’ Mexico properties. Bookings must be a minimum of three nights and are valid for travel from Sept. 25, 2017 – Apr. 30, 2018. Full terms & conditions can be found


“Our travel agent community remains a top priority for AMResorts. Launching this promotion was the perfect way to thank our registered AMRewards agents for their amazing commitment and support,” said Jan LaPointe, Vice President of Strategic Planning Retail Sales North America, AMRewards and Sales & Marketing for Canada. “We recognize the large role these agents have played in our success in just three years and are dedicated to constantly making enhancements to this program to provide even bigger and better benefits.”


This year has been extremely successful for the AMRewards program. They’ve made the following major enhancements since early 2017:

  • New booking engine, allowing agents to easily redeem their points for stays online
  • Discounts on transfers and excursions when booked in conjunction with their stays
  • Branded tote bags and flamingo drink “koozies”, perfect for guests or groups
  • Five percent cash back at select retailers with new AMRewards Visa® prepaid cards


Designed with the goal of providing agents with tools to help boost their selling capabilities, the AMRewards program is consistently reviewed and enhanced to support continued growth and ensure satisfaction. The program enables agents to earn points with each booking that can be used for co-branded marketing materials, such as banner displays and gift vouchers clients can use toward perks, like spa treatments or romantic dinners, at AMResorts properties.


For more information on AMRewards and the new program offerings, visit



About AMResorts

AMResorts, a subsidiary of Apple Leisure Group, is the fast-growing provider of sales, marketing and brand management services to six individually unique resort brands. The award-winning company continuously raises the all-inclusive concept to a new level of luxury with its signature Endless Privileges®, Unlimited-Luxury® and Unlimited-Fun® programs. Located throughout Mexico, Jamaica, Curacao, Dominican Republic, Costa Rica, and Panama, AMResorts’ more than 50 award-winning properties treat every guest to premium accommodations, desirable locations and extraordinary inclusions. The brands in the collection include: boutique Zoëtry® Wellness & Spa Resorts (; 1-888-4-ZOËTRY); adults-only Secrets® Resorts & Spas (; 1-866-GO SECRETS); high-energy Breathless® Resorts & Spas (; 1-855-65-BREATHE); family-friendly Dreams® Resorts & Spas (; 1-866-2-DREAMS); vibrant Now® Resorts & Spas (; 1-877-NOW-9953) and fun-filled Sunscape® Resorts & Spas (; 1-866-SUNSCAPE). Images, logos and informational material about the AMResorts Collection of brands and properties are available