November 9, 2022 – The 1000, a club for the world’s most influential travel advisors, announces its inaugural supplier award winners and engagement program, as the organization surpasses 1,400 advisor applications from 43 countries representing US$3 billion in annual travel sales.
As voted on by hundreds of members of The 1000 who collectively produce over US$750 million in verified annual travel sales, supplier awards were given out in two categories: Growth Partner and New Partner.
“We consistently hear from members of The 1000 that their success is directly tied to their relationships with their supplier partners,” said Tim Morgan, co-founder of The 1000. “On behalf of top travel advisors around the world, we’re honoured to thank them and recognize them with these awards.”
The 1000 Growth Partner Award (2023) is a vote of confidence in a supplier with the greatest opportunity to grow their existing business amongst members of The 1000. It is given to a supplier that individual members of The 1000 already work with and with whom they see an opportunity to do even greater levels of business.
- The 1000 Growth Partner Award Winner: Abercrombie & Kent
- The 1000 Growth Partner Award Finalists (in alphabetical order): Classic Vacations, Four Seasons Hotels & Resorts, Regent Seven Seas Cruises, Tauck, Viking Cruises
The 1000 New Partner Award (2023) is a vote of interest in a supplier with the greatest opportunity for new business growth amongst members of The 1000. It is given to a supplier that individual members do not currently work with but with whom they see an opportunity to add new business.
- The 1000 New Partner Award Winner: Micato Safaris
- The 1000 New Partner Award Finalists (in alphabetical order): Aman, Belmond, Explora Journeys, The Ritz-Carlton Yacht Collection, Southern Crossings
For the 2023 awards, nearly 500 unique suppliers were nominated by members of The 1000, with hotel, cruise, and tour being mentioned most, revealing where advisors see the travel product types with the highest growth potential for their business.
As a direct response to members’ request to forge closer relationships with these specific supplier partners, The 1000 is launching a unique engagement program that will facilitate the opportunity for advisors to work more closely with their self-defined “growth” and “new” partners. This program, launching 1 January 2023, will help advisors to grow their sales through their existing agency and consortia affiliations. Supplier participation is strictly limited to an invitation-only process, based on specific member requests coming out of a recent survey.
“Since our launch in 2021, The 1000 has been built on member advisor feedback,” said Jeff Sirota, co-founder of The 1000. “In our very first member survey, advisors told us that, firstly, they wanted help with their efficiency which resulted in us launching our exclusive LUCIA partnership to offer tech-driven administrative assistance. Secondly, they overwhelmingly requested that The 1000 support them with supplier engagement based on their individual needs – this new program is a direct result.”
Suppliers may inquire about their company’s result in the recent member survey by e-mailing [email protected]. Further details on the supplier engagement program can be found at https://the1000.club/suppliers.
Complimentary applications for recognition with The 1000 are open to all travel advisors from around the world at www.the1000.club.
Founded in late 2021 by industry veterans, Tim Morgan (formerly of Virtuoso) and Jeff Sirota (formerly of Small Luxury Hotels of the World), The 1000 is a club for the world’s most influential travel advisors. Created to complement a travel advisor’s existing agency or consortia relationship, The 1000 solves a common industry problem: how to provide relevant recognition, rewards, and relationship-building to travel advisors based on their individual sales efforts and individual business needs.
Uniquely, The 1000 provides a first-of-its-kind recognition platform that gives all advisors the ability to understand how their sales success likely compares to others in their local area, country, and world. The 1000 has received 1,400 applications from advisors in 47 countries around the world, representing $3B in annual travel sales production. Once their applications have been verified and approved by The 1000, advisors can use their recognition to enhance their marketing to new and existing clients and supplier partners. Over time, benefits are enhanced relative to advisors’ individual geographic needs, client needs, and product/supplier needs, giving them access to a community of like-minded travel advisors and suppliers across the globe.