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National Geographic Family Journeys launch in Italy and Tanzania

Two new trips announced as demand for family travel returns


G Adventures is announcing the launch of two new National Geographic Family Journeys trips in Italy and Tanzania, both available to book now. The introduction of the trips comes as demand for family travel exceeds 2022, making the style of travel even more popular to book than it was pre-pandemic.


In Tanzania, as well as enjoying the wonders of safari, families will visit the vibrant village of Mto wa Mbu where they’ll visit a community tourism project and be shown the techniques used to create art from banana leaves, and be able create some banana art of their own. In Italy, they will learn how to make their own Venetian masks, cook pasta in Florence and attend a gladiator ‘training session’ in Rome.


The new trips launch as the small group operator and community tourism pioneer reveals that bookings for the National Geographic Family Journeys travel style have more than doubled in 2023 when compared to the same booking window in 2022 (January 1 – June 30).


Jenn Stevens, US trade marketing manager, says the 106 per cent increase in bookings year-on-year is solid evidence family travel is back, and people are looking to explore the world with their loved ones again.


“We’re seeing a big increase in demand for multi generational experiences. Families are eager to head further afield together to share experiences and connect with each other and the communities that they are visiting,” says Stevens. “These new National Geographic Family Journeys are designed to ensure that all of the family members, from the youngest to the oldest, can have the time of their lives while exploring some of the world’s most beautiful places.”


The National Geographic Family Journeys collection is designed for adventure-loving families in search of a meaningful way to discover the world together. The itineraries have been created for travelers ages seven and up to explore a destination’s rich and diverse characteristics. Advisors can sign up for G Adventures’ National Geographic Journeys Agent Specialist training program by registering here:


The two new National Geographic Family Journeys trips in Italy and Tanzania join the current collection of 10 trips, bringing the total to 12. Other destinations include France, Iceland, Morocco, Japan and Peru.

  • Italy Family Journey – Venice to Rome – Home to ancient ruins, artistic masterpieces, gelato, and pizza, Italy is an enchanting destination for all ages. Discover the country’s top highlights on a journey from Venice through the heart of Tuscany to Rome where families attend gladiator ‘training school’. Explore fresco-adorned churches and Renaissance palaces, climb medieval towers, and be immersed in Italian culture with art classes and cooking lessons. Priced from $3,499* per adult and $3,299 per child.

  • Tanzania Family Journey – Head out on safari in Tanzania’s world-renowned national parks and conservation areas to see huge herds of wildebeests and zebras, playful elephants and cunning hunters such as lions, cheetahs and Nile crocodiles. From Arusha to Mto wa Mbu, taste bananas fresh from the farm, learn about traditional crafts and hear how locals are working to protect the cultures and creatures of their homeland. Priced from $4,999 per adult and $4,799 per child.


Each itinerary features unique, interactive activities inspired by National Geographic’s expertise in photography and storytelling, wildlife, culture, history, and geography to encourage kids and adults alike to connect with the world around them.


For more information, or to book, please visit


About G Adventures 

Founded in 1990 by social entrepreneur Bruce Poon Tip, G Adventures is a small group adventure travel operator offering more than 750 trips in 100 countries, on all seven continents. G Adventures’ award-winning trips support local communities, giving travelers meaningful experiences with people, cultures, landscapes and wildlife, while offering them the freedom and flexibility to explore on their own. G Adventures’ responsible approach to travel is demonstrated through its ‘G for Good’ social impact initiatives, which include travel guidelines for children, wildlife and Indigenous people, community-based social enterprise projects travelers can experience on a trip, and its industry-leading ‘Ripple Score’ assessment which measures how many traveler dollars stay in the local economy. G Adventures offers life-changing trips for individuals of all ages, interests and budgets. Because our world deserves more you. For more information please visit


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Kim Greiner, US PR Manager, G Adventures: [email protected]