Press Releases River Cruising

Emerald Waterways Introduces New Guest Loyalty Club, EmeraldEXPLORER

Emerald Waterways Introduces New Guest Loyalty Club, EmeraldEXPLORER


Boston, MA and Vancouver, BC (April 5th, 2018)Emerald Waterways, the river cruise line voted “Best River Cruise for Value” for the past three years running by Cruise Critic, is pleased to announce a new customer loyalty program, EmeraldEXPLORER. The program is designed to reward guests for their loyalty through a simple points system, which are accrued by completing a cruise with Emerald Waterways and allow guest to climb the tier system with each trip taken to receive more benefits. All members of EmeraldEXPLORER, regardless of their tier level, receive exclusive member-only savings and offers on sailings; $100 discount on referrals to friends for both the referrer and the friend; advance notice of brochure releases; a subscription to EmeraldEXPLORER magazine; a complimentary piece of luggage and invitations to exclusive events.


All Emerald Waterways guests will be automatically enrolled in the EmeraldEXPLORER loyalty club upon completing their first sailing, and earn points based on itineraries and cabin types. For example, a guest sailing on any European cruise would earn between 140 points daily for a stateroom; up to 190 points daily for a Grand Balcony or Owner’s One Bedroom Suite. Travelers earn loyalty points on all Emerald Waterways sailing in Europe, Southeast Asia, Russia as well on as the new Dalmatian Coast yacht cruises.


All guests will start at the Silver membership level following their first sailing, and move through the loyalty tiers as they accrue more points to earn additional benefits. In addition to the benefits listed above, which all EmeraldEXPLORER members can enjoy, the following breaks out the program’s tiers:


  • EmeraldEXPLORER Silver, which requires between 1-4,999 points, earns guests $200 per person welcome home voucher toward any future sailing and a Silver Emerald Waterways backpack.
  • EmeraldEXPLORER Gold, which requires between 5,000-9,999 points, earns guests $200 per person welcome home voucher and a Gold Emerald Waterways backpack and Gold Emerald Waterways backpack or satchel.
  • EmeraldEXPLORER Diamond, which requires between 10,000-24,999 points, earns guests $250 per person welcome home voucher and a Diamond Emerald Waterways backpack, satchel or sports bag.
  • EmeraldEXPLORER Platinum, which requires 25,000+ points, earns guests $300 per person welcome home voucher and a Platinum Emerald Waterways backpack, satchel, sports bag or cabin case.


Emerald Waterways’ river cruises offer contemporary, deluxe ships, outstanding service and an incredibly inclusive pricing plan. Cruise fares include all transfers; all port charges; all onboard (and some on-shore) meals; unlimited specialty tea and coffee, wine, beer and soft drinks with lunch and dinner; bottled water in the cabins replenished daily; continental breakfast, pre-dinner canapés and after-dinner sweet treats served in the top suites; complimentary Wi-Fi onboard the ship; most shore excursions as well as all onboard and excursion gratuities.


Part of Scenic Luxury Cruises & Tours, Emerald Waterways’ seven Star-Ships offer river sailings in Europe and exclusive charters on the RV Mekong Navigator and Irrawaddy Explorer in South East Asia, the MS Rossia along the Volga River and the Adriatic Princess II in Croatia. Scenic’s 15 Space-Ships offer truly all-inclusive, five-star river cruises in the same destinations as well as the Irrawaddy River in Myanmar and the Volga River in Russia. In 2018, Scenic is introducing the world’s first Discovery Yachts, Scenic Eclipse, which will launch in August and take 228 guests on polar adventures as well as the Mediterranean, Caribbean, the Americas and Europe; and a sister ship to launch in 2020.


Additional information can be found by contacting your local travel agent; on Emerald Waterways’ website, in the U.S. and in Canada; or by calling the US consumer/travel agent reservations line (855-222-3214) or Canadian consumer/travel agent reservations line (855-444-0161). Brochure orders may be placed on the website, or a digital downloadable version is available.