Hotel and Resort Press Releases

AMR™ Collection Recognizes Travel Agents with Second Annual Amazing Agent Celebration

AMR™ Collection Recognizes Travel Agents with Second Annual Amazing Agent Celebration

AMResorts®, Apple Leisure Group and Hyatt executives celebrate top-performing travel agents at the Amazing Agent Celebration held at Dreams Vista Cancun Golf & Spa Resort.



NEWTOWN SQUARE, PA (December 9, 2021) – AMResorts®, an Apple Leisure Group Company, hosted its second annual Amazing Agents Celebration in Cancun, Mexico. The three-day gathering held at AMR™ Collection’s Dreams® Vista Cancun Golf & Spa Resorthonored about 90 top-performing agents and travel agent leadership from the United States and Canada. The event showcased Apple Leisure Group and AMR™ Collection’s appreciation for its loyal travel agent community with complimentary travel and resort accommodations for agents with a guest, and dedicated programming to experience its award-winning brands, while giving agents access to meet and engage with executives and senior leadership from AMResorts®, Apple Leisure Group and Hyatt.


Held from December 1 through December 3, 2021, the Amazing Agent Celebration featured a welcome reception, executive panel, first look at Breathless® Cancun Soul Resort & Spa during its grand opening event, resort activities, immersive outdoor excursions, and a gala to close out the celebration. Executives in attendance included Mark Hoplamazian, President and CEO of Hyatt; Alejandro Reynal, CEO and President of Apple Leisure Group; Gonzalo del Peón, Group President of AMResorts® Americas & Global Commercial; Kevin Wojciechowski, Senior Vice President, Sales and Distribution of AMResorts®; Mary Ellen Burke, National Director of Sales of AMResorts®;  Carolina Bellina, Senior Director of Canadian Sales & Consortia Relations of AMResorts®, and Erica Doyne, Senior Vice President of Marketing & Communications of AMResorts®.


“The travel agents honored at the AMR™ Collection Amazing Agent Celebration this week represent the best in the industry. Because of their expertise and leadership, the guests they serve enjoy seamless travel experiences at the finest resorts in Mexico and beyond,” said Kevin Wojciechowski, Senior Vice President, Sales and Distribution of AMResorts®. “Whether guests are looking for an adventurous escape with a group or a romantic getaway, skilled travel agents have the resources and insight to present unmatched experiences.”


Through the duration of the event, AMR Collection rewarded agents with 3.5 million points in giveaways. Agents were also gifted a three-night stay in 2022 at the all-new Secrets® Moxché Playa Del Carmen, opening in February. The gala concluded with a surprise award presentation recognizing six agents who created a positive impact through their exceptional work in the industry.


Attendees earned their place at this year’s Amazing Agent Celebration based on the number of room nights registered with AMRewards from January 2019 through June 30, 2021. In 2022, agents will have the opportunity to be selected to attend the 2022 Amazing Agents Celebration based on their room nights registered from July 1, 2021, through June 30, 2022.


Travel agents’ health and safety was a main priority at the event with safety measures included such as AMR™ Collection’s best-in-classCleanComplete Verification™ protocols.


Find more information on AMRewards and details for the opportunity to qualify for a place at the 2022 Amazing Agent Celebration


The term “Hyatt” is used in this release for convenience to refer to Hyatt Hotels Corporation and/or one or more of its affiliates.


About AMR

As part of Hyatt’s portfolio of brands (, the AMR Collection is one of the largest portfolios of luxury all-inclusive resorts in the Americas and Spain and includes six distinct resort and hotel brands designed to celebrate every moment for every lifestyle and stage of life including Secrets® Resorts & Spas, Dreams®Resorts & Spas, Breathless® Resorts & Spas, Zoëtry® Wellness & Spa Resorts, Alua® Hotels & Resorts brand, and Sunscape® Resorts & Spas. Stay tuned for details on how and when AMR™ Collection properties will participate in Hyatt’s World of Hyatt loyalty program. The AMR Collection of brands is continuously raising the all-inclusive concept to a new level of luxury with its signature Endless Privileges®, Unlimited-Luxury®, and Unlimited-Fun® programs. Located throughout Mexico, Jamaica, Curacao, Dominican Republic, Costa Rica, Panama, St. Martin, St. Lucia, Spain, Greece, the approximately 100 award-winning properties under the AMR Collection treat every guest to premium accommodations, desirable locations, and extraordinary inclusions. Visit the AMRCollection of brands here: Secrets® Resorts & Spas, Dreams® Resorts & Spas, Breathless® Resorts & Spas, Zoëtry® Wellness & Spa Resorts, Alua® Hotels & Resorts and Sunscape® Resorts & Spas. Images, logos and informational material about the AMR™ Collection of brands and properties are available at