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AmaWaterways Presented with Top Honors at ASTA Global Live Conference

AmaWaterways Presented with Top Honors at ASTA Global Live Conference

Leading river cruise line honored with three awards, including Partner Company of the Year for third year in a row, as voted on by ASTA members


CALABASAS, CA – (August 31, 2020) – AmaWaterways today proudly announced it received three awards at the American Society of Travel Advisors (ASTA) Global Live Conference held virtually August 25-28, including the highest honor of Partner Company of the Year. The family-owned and operated company was also recognized as River Cruise Line of the Year and chosen as one of two winners of the ASTA Small Business Network Exemplar Award, based on the company’s unwavering support of travel advisors during a year that has brought many unexpected challenges.


“We are deeply grateful to be presented with such outstanding honors and humbled to have been named Partner Company of the Year for the last three years,” remarked Kristin Karst, executive vice president and co-founder of AmaWaterways as she virtually accepted the awards. “Our teams have worked diligently to stay engaged with the travel advisor community and these awards are a true testament to their hard work and devotion. We are overwhelmed by the support the ASTA travel advisors have shown us during our time apart from the rivers, and we salute our valued travel partners and cherished members of our AmaFamily for helping ensure a strong future for the entire river cruise industry!”


Striving to promote excellence in the travel industry, the ASTA Awards program recognizes professionals and organizations who make lasting contributions to the industry. Winners are chosen by ASTA members, due to their commitment to partner with agencies and reward their travel advisor sales force accordingly.


In addition to being named River Cruise Line of the Year, 2020 marks the third consecutive year that ASTA members have singled AmaWaterways out from all the cruise, land and air supplier partners to receive the top honor of Partner Company of the Year.


“ASTA and the ASTA Small Business Network are pleased to once again recognize AmaWaterways’ excellence with three supplier member awards,” said Bob Duglin, ASTA vice president of Host Agencies and International Membership. “Year after year, the AmaWaterways team has remained steadfast in their support of travel advisors and focused on providing their clients a trusted and innovative travel experience to be enjoyed in the years ahead.”


At the first signs of a delayed 2020 season, AmaWaterways tapped into its pioneer spirit and redirected all marketing efforts to provide travel advisors with the support and innovative tools needed to help their displaced clients. The company has launched a variety of virtual marketing resources in order to remain personally connected and engaged with the travel advisor community, including weekly Webinar Wednesdays, Virtual Sip & Sail events and a Virtual Marketing Suitcase that provides training and support to advisors looking to sell intimate river cruise vacations. Additionally, AmaWaterways has hosted more than 1,500 virtual events and town halls with executives and travel advisors sharing industry insight and news, as well as uploaded more than 40 YouTube videos sharing the experience and inspiring travelers to take an enchanting river cruise journey.


” src=”blob:” alt=”image008.jpg” width=”190″ align=”left” hspace=”12″ v:shapes=”Picture_x0020_5″ class=”Apple-web-attachment Singleton” style=”opacity: 1;”>In its 18th year, the award-winning line has earned a reputation for transforming the river cruise industry with innovative design, itineraries and unparalleled, personal service. Its financial stability has allowed AmaWaterways to continue to focus on future developments which include three new ships debuting next year. Sister ships AmaSiena and AmaLucia will join AmaWaterways’ Green Award-certified European fleet, while the luxurious AmaDahlia will sail The Secrets of Egypt & The Nile itinerary starting in September 2021. A sign that travelers are craving intimate ways to explore the world, the newly designed 68-passenger AmaDahlia is more than 65 percent sold out for her inaugural September to May sailing season which has been extended to the end of June in 2022 to meet the demand.


“These awards voted on by our ASTA travel advisor partners mean a great deal to us, particularly this year when we all have been dealing with so many uncontrollable factors affecting international travel,” added Rudi Schreiner, president and co-founder of AmaWaterways. “I am very optimistic for the future of river cruising and remain focused on new ship design that will enhance our guest’s river cruise experience while protecting the environment and enriching the local communities we visit. We look forward to continuing our reputation as the industry’s leading river cruise line and No.1 supporter of our travel partners.”


To book an AmaWaterways river cruise for a client, visit the Travel Advisor Portal or call 1.800.626.0126. Follow AmaWaterways on Facebook, Instagram @AmaWaterways, Twitter @AmaWaterways, and YouTube at



About AmaWaterways


A family-owned company celebrating 18 years on the river, AmaWaterways offers unforgettable river cruises with 25 ships sailing Europe’s Danube, Rhine, Moselle, Main, Rhône, Saône (2021), Seine, Garonne, Dordogne, Dutch and Belgian Waterways and Douro Rivers, Asia’s Mekong and Africa’s Chobe and Nile Rivers (2021).  Led by experienced river cruise co-founders Rudi Schreiner and Kristin Karst, the company is renowned for its innovative stateroom design featuring unique “twin balconies;” its wellness activities including a wide choice of included shore excursions featuring biking and hiking options for the active traveler; and its award-winning dining—including The Chef’s Table specialty restaurant as well as complimentary fine wine, beer and soft drinks with lunch and dinner. Modern, spacious and tastefully decorated, each ship features onboard amenities such as hair and massage salons and a fitness room, and many have heated outdoor swimming pools with swim-up bars. AmaWaterways leads the river cruise industry in innovation highlighted with the launch of AmaMagna, which at twice the width of traditional river ships, offers a new dimension in luxury river cruising. The company also offers a variety of themed sailings and brand relationships, with sailings geared towards active travelers and families as well as group and charter options.


With the highest-rated ships in Europe according to the third edition of Berlitz: River Cruising in Europe & the USA, AmaWaterways has received countless honors and accolades including Cruise Critic’s 2019 Editor’s Pick Award for “Best River Cruise Line” and “Best for Active Cruisers,” 2018 AFAR Reader’s Choice Award for “Best River Cruise Line” and inclusion of AmaMagna in 2019 TIME “World’s Greatest Places.” In addition, 18 river cruise ships in its European fleet have earned the Green Award certification, recognized for industry-leading safety, quality and environmental performance.