BranchUp Expands Advisor Personalized Marketing with Hurtigruten Content Experiences

 

Vancouver, BC – June 24, 2025 – BranchUp, the leader in automated social media marketing for Travel Advisors, has added Hurtigruten experiential marketing pages (“content experiences”), powered by Approach Guides, to the platform. Through this powerful integration, every social post and email campaign Hurtigruten publishes through BranchUp includes a dynamically generated link to each Advisor’s co-branded content experience — personalized, relevant, and optimized to drive private leads directly to the Advisor.

 

“Our mission is to make world-class marketing effortless for Travel Advisors,” said Michael Drever, Founder and CEO of BranchUp. “Combining our personalized marketing engine with this unique Hurtigruten content turbocharges their efforts by helping Advisors inspire travelers, drive leads, and grow their business.”

 

This initiative is part of BranchUp’s broader commitment to helping Advisors build a consistent, professional presence online without the time or technical burden. Every element—from post creation to hashtag optimization—is done for them. Now, that same seamless approach extends to highlighting Hurtigruten’s iconic cruises.

 

Key Benefits for Travel Advisors:

• Curated Experiential Content
  Featuring the Advisor’s branding alongside Hurtigruten’s signature voyages.
• Effortless Client Engagement
  BranchUp’s personalized social and email content drives traffic to the Advisor’s marketing pages.
• Streamlined Experience
  Clients can explore itineraries, get inspired, and contact their Advisor—all in one place.
• Powered by Smart Technology
  The marketing pages are managed by Approach Guides and requires zero upkeep from Advisors after sign-up.

 

This partnership combines cutting-edge marketing automation with one of the world’s most respected cruise lines, providing advisors with a powerful new way to engage travelers.

 

Travel Advisors can activate their Hurtigruten co-branded content experiences today at BranchUp.com and view step-by-step instructions here.

About BranchUp

BranchUp empowers 40,000 Travel Advisors across North America with free, automated marketing tools that grow their online presence, spark client interest, and drive bookings. From curated social media posts and reels to personalized e-mail Marketing and web pages, BranchUp gives Advisors influential marketing —without adding to their workload.

About Hurtigruten

Hurtigruten has been a leader in sustainable expedition travel for over 130 years, offering immersive journeys to some of the most remote and awe-inspiring destinations on Earth—including Antarctica, the Arctic, and Norway’s stunning fjords. Known for science-led exploration, environmental commitment, and local connection, Hurtigruten invites travelers to adventure with purpose.