Calabasas, CA, August 2024 – AmaWaterways announced the launch of its new Stateroom Upgrade Program*, offering travelers the opportunity to elevate their river cruise experience by upgrading to a higher category stateroom. This innovative program allows guests to enjoy enhanced space or breathtaking views, all through a simple and seamless process. Guests who have already reserved a river cruise can now participate in an online auction system to request and bid for stateroom upgrades. Whether the desire is to relax on a private balcony or indulge in the luxury of a suite, this program provides the chance to name an ideal price for an upgrade on select sailings. The program is available to U.S. guests on all ships in Europe, Egypt, and the Mekong, following a very successful soft launch on AmaMagna. For more information on eligibility and to check if a cruise is available for an upgrade, guests are encouraged to visit www.AmaWaterways.com/upgrade.
“At AmaWaterways, we are constantly striving to enhance our guests’ experiences by offering innovative and personalized options,” said Kristin Karst, co-founder and executive vice president of AmaWaterways. “By introducing this bidding process, we empower our guests to choose enhancements that best suit their desires and budget, ensuring a more personalized and memorable journey. This initiative reflects our commitment to continually evolving our offerings to meet and exceed the expectations of our valued travelers.”
Eligible guests will receive an email around 85 days prior to sailing detailing the available upgrade options. They can then browse these options and place bids for the amount they are willing to offer, up until 7 days prior to departure. Placing multiple bids for different categories increases the chances of an upgrade, though only one accepted bid will be charged. A key feature of the Stateroom Upgrade Program is its no-risk bidding process. If a bid is accepted, both guests and their travel advisors are notified via email, and guests are charged for the upgrade. If the bid is not accepted, guests retain their original stateroom without any additional costs. This program not only enhances the guest experience but also provides travel advisors with a unique opportunity to earn additional commission, as they receive 10% on accepted upgrades, benefiting both guests and advisors.
Cruising with AmaWaterways includes fine dining in multiple venues, including The Chef’s Table specialty restaurant, unlimited wine, beer and soft drinks with lunch and dinner, a daily Sip & Sail cocktail hour with wine, beer, spirits and soft drinks, a daily variety of small group excursions, including hiking, biking and special interest tours, high-quality Wi-Fi, a complimentary Wellness Program in Europe and on the Mekong with a variety of host-led fitness classes, and much more.
*Terms and Conditions apply.
To reserve an AmaWaterways river cruise and land package for a client, call 1-800-626-0126 or access the Online Booking Engine on your Travel Advisor Portal on AmaWaterways.com.
Family-owned and operated for 22 years, AmaWaterways offers unparalleled river cruise experiences with 29 custom-designed ships sailing Europe’s Danube, Douro, Rhine, Moselle, Main, Rhône, Saône, Seine, Garonne and Dordogne Rivers, and Dutch and Belgian Waterways; Southeast Asia’s Mekong River; Africa’s Chobe River; Egypt’s Nile River and Colombia’s Magdalena River (2024). Co-founded by pioneering river cruise executives Rudi Schreiner, Kristin Karst and Jimmy Murphy, the company is renowned for its warm and welcoming crew; innovative and sustainable ship design; wellness activities (including a wide choice of included small group shore excursions featuring biking and hiking options); and award-winning, locally sourced cuisine paired with complimentary fine wine. Modern, spacious and tastefully decorated, most AmaWaterways ships welcome an average of just 150 guests and feature onboard amenities such as a stunning Main Lounge, specialty Chef’s Table restaurant, hair and massage salons, Sun Deck walking track and heated outdoor swimming pools with swim-up bars. AmaWaterways leads the river cruise industry in innovation, highlighted by the launch of the revolutionary AmaMagna. The company also offers a variety of themed sailings and brand relationships, with sailings geared towards active travelers and families, as well as group and charter options.
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