The world’s fastest-growing cruise app – co-founded by leading cruise content creator Emma Cruises – announces plans to launch a full-service cruise agency, and opens search for founding advisors in the US and the UK
NEW YORK (April 15, 2026) – The Cruise Globe, the world’s fastest-growing cruise app and the only place to accurately discover, track and relive every cruise voyage in the world, today announced plans to launch a new full-service cruise agency operating within Global Travel Collection (GTC).
To lead the agency, The Cruise Globe is searching for two exceptional individuals to serve as Founding Head of Agency in the United States and in the United Kingdom.
The Cruise Globe was co-founded by Matthew Jones, Will Ellison and Emma Le Teace – better known as Emma Cruises, one of the world’s most influential cruise content creators with over 425,000 YouTube subscribers and more than 10 million monthly views. That audience – passionate, highly engaged cruisers who already trust the brand – forms the foundation of the new agency’s commercial proposition. The Cruise Globe agency will convert that community into personalized, expert cruise bookings, backed by the full infrastructure and preferred partner programs of Global Travel Collection.
Since launching in February 2025, The Cruise Globe app has grown to over 135,000 users who have collectively logged 750,000 cruise voyages. Using AIS satellite tracking data, the app allows cruisers to map their entire cruise history, follow live ship movements in 3D, and explore the exact routes and statistics of every voyage they have ever taken. The Cruise Globe is building towards becoming the digital home for cruising – the single destination where every cruiser can discover, plan, book and relive their time at sea.
By joining Global Travel Collection as an independent contractor agency, The Cruise Globe gains access to GTC’s global infrastructure, preferred partner programs and industry relationships, while continuing to operate independently. The addition of a digitally driven cruise agency expands GTC’s cruise capabilities, increasing the organization’s scale and influence with cruise line partners while creating new opportunities for advisors across the network. The collaboration also complements Global Travel Collection’s already exceptional community of cruise specialists, adding a new digital dimension to one of the industry’s most experienced cruise advisory networks.
GTC, part of Internova Travel Group, is one of the travel industry’s most influential communities of luxury travel advisors, representing more than $2.4 billion in annual sales.
“The Cruise Globe is something genuinely new in the cruise industry – an app that has become the digital home for over 135,000 cruisers around the world, co-founded by one of the most trusted voices in cruise. Joining the GTC network gives us the infrastructure and relationships to turn that community into an agency unlike anything that has existed before. The opportunity we are offering our founding advisors is extraordinary – and we are looking for the best people in the market to build it with us.” – Matthew Jones, Co-Founder and CEO, The Cruise Globe
“Cruising continues to be one of the most dynamic and fast-growing segments of the travel industry, and GTC is committed to strengthening our leadership in this space. The Cruise Globe brings a compelling combination of innovation, deep cruise expertise and a highly engaged global audience of cruisers. By welcoming them into the GTC community as an independent agency partner, we are expanding cruise engagement across our network while creating greater opportunities for collaboration with cruise line partners and delivering more value for advisors and clients alike.” – Angie Licea, President, Global Travel Collection
Two founding roles now open – US and UK
The Cruise Globe is now searching for two Founding Heads of Agency – one based in the United States and one in the United Kingdom – to build and lead the new agency from the ground up. These are career-defining, founding-level roles for exceptional cruise advisors who are ready to build something new.
The advisors who take these roles will not be starting from a cold desk. They will inherit an inbound audience of millions from The Cruise Globe users and the full Emma Cruises audience, the commercial backing of Global Travel Collection, and a market-leading compensation structure that includes uncapped personal commission and equity participation in the business. They will set the standard, shape the culture and grow the team around them.
Applications for the US Founding Head of Agency role: https://apply.workable.com/the-cruise-globe/j/E027557522/
Applications for the UK Founding Head of Agency role: https://apply.workable.com/the-cruise-globe/j/20B20B4DC6/