Leading European airport parking retailer, ParkVia, has secured a significant new contract with its longest-standing airline partner, Wizz Air, one of Europe’s fastest growing airlines and the largest low-cost carrier in Central and Eastern Europe, following the successful launch of its latest project.
In a move that allows the parking reservation provider to align itself as one of the airline’s strategic partners, ParkVia is now integrated with the Hungarian low-cost carrier to provide in-path booking flow technology.
Allowing for a more succinct customer experience, Wizz Air passengers are now able to reserve parking at their chosen airport at the same time they book their flights and travel extras, which negates the need for numerous reservations for a single trip.
The new four-year contract builds upon the previous contract term, which commenced in 2012 with a dedicated white label parking site wizzparking.com, which is still operational for customers who prefer to book their parking at a later date.
Marta Gomez, Revenue Development Manager at Wizz Air, said:
“As we drive forward with the expansion of our route network and fleet, we draw upon the experience of our partners to unlock more opportunities for growth that also add value to the overall proposition we offer Wizz Air customers.
“Over the course of our long-term partnership with ParkVia, we have worked collaboratively to diversify passengers’ parking needs to ensure we’re always evolving our approach to their booking requirements; which is why we are confident to renew the contract for what we anticipate being another successful term.”
ParkVia’s Head of Global Partners, Nicola Pilling, commented:
“Over the last decade, parking has fast become a key revenue source for airlines, bolstering overall travel packages and allowing customers to personalise more elements of their journey. We are delighted that our strategic partnership with Wizz Air has progressed to integrate this approach and we will continue to build upon this strong foundation as we explore new avenues for success.”
To find out more about ParkVia, please visit www.parkvia.com.
About ParkVia
As Europe’s favourite airport parking retailer, ParkVia is dedicated to connecting the world’s drivers with parking spaces in 43 countries. Its online retail platform allows consumers to book parking as part of their journey, working with both car park operators and travel industry market leaders to ensure that parking is visible at the right time.
Encouraging its philosophy of ‘Choose parking’, ParkVia believes pre-booking is the key element in the travel process, allowing customers to plan in advance and giving them freedom of choice to select the parking product that suits their specific journey type.
Founded in 2008, ParkVia has grown in popularity and reputation over the last 11 years, particularly within the wider airport parking sector. As an established partner for many of the world’s leading international airports, ParkVia is able to maximise visibility for official car parks and ancillary products by covering more points of entry with its targeted marketing expertise.
Today the services of over 2,000 parking providers are promoted to ParkVia’s 3.8m registered users, as well as a large network of partner websites, that includes airlines, travel partners, online travel agents and in-car navigation technology – making it an attractive and lucrative proposition for partners looking to collaborate for white label and in-path projects.