Written By: Chris Austin, Vice President of Global Leisure and Luxury Sales, Starwood Hotel and Resorts
We want to make sure all of our Travel Professional Community partners are aware of the recent launch of our SPG Dashboard—an innovative, new online hub for SPG® Pro members that makes earning Starpoints® faster and easier than ever before. The SPG Dashboard provides SPG Pro members with a customizable way to access exclusive promotions and new offerings, as well as a convenient view of their account summary.
SPG Dashboard Highlights
We value our partnership with the travel professional community and are continuously offering new and exciting ways for SPG Pro members to earn even more Starpoints. SPG Dashboard was designed to complement existing SPG Pro tools and to encourage SPG Pro members to maximize their membership.
SPG Pro is a leader in the B2B loyalty space as the first program of its kind to reward members across all segments for business booked at Starwood properties. The innovative program also provides customers with the opportunity to enjoy the benefits of SPG membership by giving travel professionals the ability to earn Starpoints, SPG elite status, upgrades and more for B2B business booked at any of Starwood’s 1,300 hotels and resorts around the world. In its first full year in 2015, SPG Pro built a member base in 188 countries, and travel professional members redeemed enough Starpoints to enjoy over 67,000 free nights. Additionally, SPG Pro members can access STARPRO rates after completing the Loyalty and Brands module in the ProLearning library. STARPRO rates are always at least 5% off of the lowest published fully restricted prepaid rate plans – often significantly more than 5% when compared to the flexible BAR rate of the day, often equaling discounts of 25%-30% or more.
SPG Pro members can also access nearly 30 educational modules in our ProLearning multimedia training library including 25+ destination immersions aimed at helping our travel professional partners expand their leadership in the global travel market.
To enroll in SPG Pro, visit spg.com/pro.
To log in to the new Dashboard, visit spg.com/dashboard.
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