Riviera Travel Introduces New Military Appreciation Offer
Fort Lauderdale, Fla. – (May 22, 2026) – Riviera Travel, a leader in ultra-premium river cruising, ocean yachts, and global land travel for more than 40 years, today announced the launch of a new military appreciation offer, providing all active duty and retired service members with a 5 percent discount (up to $250 per person). The fleetwide, always-on incentive is available year-round and can be combined with other applicable promotional offers at the time of reservation, reflecting Riviera Travel’s commitment to creating accessible, enriching travel experiences.
“With this new offer, we set out to recognize those who have served in a way that feels both genuine and lasting,” said Stuart Milan, president of North America for Riviera Travel. “We’re proud to extend this year-round benefit as a reflection of our appreciation for the sacrifices made by military members. Many of our itineraries visit destinations rich in military history and significance, including sites connected to World War II along our Seine, Paris, and Normandy itinerary, giving guests the opportunity to experience these places in a deeply personal and meaningful way while creating lasting memories together.”
Riviera’s signature approach to premium, immersive travel is reflected across its thoughtfully curated itineraries and experiences. One journey that may hold particular significance for active duty and retired military guests is the Seine, Paris, and Normandy River Cruise. Sailing through the heart of northern France, the itinerary blends vibrant cityscapes with storybook countrysides along one of Europe’s most historic waterways. Along the way, guests have the opportunity to explore sites tied to World War II and reflect on the enduring legacy of those who served, creating a deeply meaningful travel experience.
Riviera Travel’s military appreciation offer is available across all of its river cruise itineraries.
Stay up-to-date on the latest news by following the company on Facebook Facebook.com/RivieraTravelUSA, Instagram @Rivieratravelusa, and LinkedIn.
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