Riviera Nayarit Wins Gold Stevie Award

Winners to Be Celebrated During Virtual Ceremony on 8 December

 

 

RIVIERA NAYARIT, MEXICO – August 23, 2021 – Riviera Nayarit was named the winner of a GoldStevie® Award in the Communications or PR Campaign of the Year – Travel & Tourism category in The 18^thAnnual International Business Awards®.

 

The International Business Awards are the world’s premier business awards program. All individuals and organizations worldwide – public and private, for-profit and non-profit, large and small – are eligible to submit nominations. The 2021 IBAs received entries from organizations in 63 nations and territories.

 

As the ongoing COVID-19 crisis will prevent winners from receiving their awards on stage during a traditional gala IBA banquet, winners will be celebrated instead during a virtual ceremony on Wednesday, 8 December.

 

More than 3,700 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories, including Company of the Year, Marketing Campaign of the Year, Best New Product or Service of the Year, Startup of the Year, Corporate Social Responsibility Program of the Year, and Executive of the Year, among others.  This year’s competition also featured a number of categories to recognize organizations’ and individuals’ responses to the COVID-19 pandemic.

 

Riviera Nayarit won in the Gold category for Communications or PR Campaign of the Year – Travel & Tourism. The award recognized the CVB’s outstanding media strategy to continue building brand awareness and inspiring future travel when the entire tourism industry came to a halt. Securing over 205 clips that added more than 3.7 million impressions and surpassed $1.2 million in PR value, Riviera Nayarit has successfully maintained its positioning during the pandemic, while always underlining safety.

 

“We are incredibly proud of how our CVB and PR team along with our partners including hotels, tour operators, and businesses all came together during one of the most severe pandemics to hit the tourism industry,” said Marc Murphy, Managing Director of Riviera Nayarit Visitors and Conventions Bureau. “The amount of coverage and reach obtained demonstrated that Riviera Nayarit was successful in staying top of mind, which gave way to a solid reopening and road to recovery. Currently, most properties are fully booked at their permitted 70% capacity.”

 

Stevie Award winners were determined by the average scores of more than 260 executives worldwide who participated in the judging process from June through early August.

 

“What we’ve seen in this year’s IBA nominations is that organizations around the world, in every sector, have continued to innovate and succeed, despite the setbacks, obstacles and tragedies of the ongoing COVID-19 pandemic,” said Stevie Awards president Maggie Gallagher.  “All of this year’s Stevie Award winners are to be applauded for their persistence and their resilience.  We look forward to celebrating their achievements with them during our 8 December virtual awards ceremony.”

 

Details about The International Business Awards and the lists of Stevie Award winners are available atwww.StevieAwards.com/IBA.

 

About Riviera Nayarit

 

Renowned for its eclectic charm, luxurious hospitality and authentic appeal, Riviera Nayarit has earned global recognition as the Pacific Coast’s treasure destination. Situated within Mexican state Nayarit, the region offers 192 miles of pristine Pacific coastline, the wondrous Sierra Madre Mountains, the spectacular Banderas Bay and endless protected natural marvels. Riviera Nayarit is home to resort town Nuevo Vallarta, historic village San Blas, exclusive celebrity haven Punta de Mita, “boho-chic” surf mecca Sayulita and a variety of picturesque fishing villages. Activities abound from world-class golf courses, zip lining, diving and surfing to bird watching, whale watching and turtle release programs. Riviera Nayarit boasts four AAA Five Diamond hotels, 11 AAA Four Diamond hotels and 13 AAA Three Diamond hotels with accommodations range from luxury branded resort destinations and family friendly all-inclusives to intimate boutique properties and everything in between. Rounding out the destination’s allure, superior quality international gastronomy awaits including a AAA Five Diamond restaurant, six AAA Four Diamond restaurants and 26 AAA Three Diamond restaurants. Riviera Nayarit is just 10 minutes north of Gustavo Diaz Ordaz International Airport (PVR).

 

To discover the Pacific Coast’s treasure destination, visit www.RivieraNayarit.com or follow Riviera Nayarit on Facebook, Twitter @riv_nayarit and Instagram @riviera_nayarit.

 

About the Stevie Awards

 

Stevie Awards are conferred in eight programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 12,000 nominations each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at www.StevieAwards.com.