CCRA Announces Record Growth in TRUE Sub-Agents and New Advancements for Travel Advisors Ahead of 50th Anniversary Celebration

FORT WORTH, TEXAS – July 24, 2024 – As CCRA gears up for its 50th Anniversary Celebration on August 27, 2024, at PowerSolutions LIVE Washington DC, the company proudly announces unprecedented growth in TRUE Sub-Agents and exciting advancements in training and resources for travel advisors.

 

“CCRA is ecstatic to witness the exponential growth of our TRUE Accredited Agencies as they expand their businesses with more sub-agents,” said Dic Marxen, President and CEO of CCRA. “It’s incredible to see how the opportunities we provide are empowering travel advisors to scale their businesses, increase their income, and hone their entrepreneurial skills. This surge in growth is a testament to the robust support and resources we offer.”

 

To support this expansion, CCRA continues to enhance its education and training programs. By partnering closely with the Travel Advisor Resource Center (TARC) and their RTA program, CCRA ensures that TRUE Agencies are equipped with the knowledge and tools necessary for their sub-agents to thrive in the travel industry.

 

Adding to the momentum, CCRA has officially launched the new TRUE Select Services this month. This service guarantees that TRUE Advisors can seamlessly collaborate with any hotel or supplier. In the rare case where a supplier does not recognize the TRUE Code, TRUE Select Services steps in, ensuring that members are optimally positioned within the industry.

 

Additional Key Advancements at CCRA Include:

•   Expansion of TRUE Chapters: Due to increased demand, CCRA has launched new chapters, supported by a dedicated group of Chapter Directors. Currently, there are 17 Chapters nationwide, providing local travel professionals with invaluable opportunities for connection and training with preferred suppliers. These events are crucial for building strong relationships and staying updated on industry trends and best practices.
•   Launch of the Connect Network Membership: This new membership offers travel professionals access to high-quality training and networking opportunities. Priced at $99 annually, it includes participation in all Chapter Meetings, Enhanced Collaborations, Webinar Invites, and PowerSolutions LIVE Events. The program has received rave reviews, with an increasing number of IATA and CLIA members joining.
•   Enhanced “Demystifying TRUE” Webinars: Now scheduled monthly and hosted by Holly Carrig-Matthews and Irene Pasquesi, these webinars are perfect for those interested in learning about TRUE. The team shares the benefits and elements of becoming an agency on record with TRUE.
•   50th Anniversary Celebration at PowerSolutions LIVE Washington DC: Advisors from across the country and beyond are set to attend this landmark event on August 27, 2024 at the Hyatt Regency Tysons Corner Center. The celebration promises outstanding training, networking opportunities, and an abundance of prizes, including cash prizes, Hyatt Points, and 70+ nights of travel giveaways. CCRA’s PowerSolutions LIVE events are complimentary for travel advisors of all experience levels who are members of TRUE, ARC, IATA, CLIA, and ASTA. Advisors are encouraged to register early to secure their spot at this highly anticipated event. Advisors can register online via this link.

 

Maria Leach, CEO/Owner of M&M Leach Vacations, expressed her enthusiasm on CCRA programs and advancements: “CCRA’s TRUE Accreditation offerings, including Chapter meetings, PowerSolutions annual events, and FAM trips, have empowered me to build strong, professional relationships with key suppliers. These connections have granted me access to exclusive deals, up-to-date supplier product information, training opportunities, and superior agent support services, significantly enhancing the quality and variety of travel packages I can offer my clients. Additionally, opportunities to collaborate and network with other travel agents have broadened my industry insights and introduced me to innovative business practices. I am grateful for the opportunities CCRA has provided and look forward to continuing our successful collaboration.”

 

Travel advisors are encouraged to join the 50th Anniversary celebration and take part in the exciting advancements at CCRA. Register now for PowerSolutions LIVE Washington DC and be part of this historic event.

 

For more information about CCRA, TRUE, and to register for PowerSolutions LIVE Washington DC, please visit CCRA’s website.

About CCRA:

Celebrating its 50th anniversary this year, CCRA International, Inc. continues pioneering novel and creative platforms and programs that connect travel professionals and suppliers with the products and services they need to drive revenue, relationships, and brand recognition in the travel marketplace.

 

CCRA features an International Air Division focused on providing access to exclusive international air commissions; a 24/7 Travel Industry Call-Center Division staffed with expert travel advisors; a Membership Services Division that encompasses: the TRUE code agency accreditation and identification program; and a powerful Global Supplier Network that includes PowerSolutions LIVE travel advisor training and supplier networking events. The company is dedicated to sustainability for our planet. For more information, visit www.ccra.com.